About
Building global teams that feel truly in-house.
After living in Ethiopia for 8 years, our founder, Valerie, saw firsthand the potential of African talent. She began by connecting friends and colleagues to small and medium businesses in the U.S. who wanted to scale with skilled, affordable team members. It took off fast.
What’s with the name? Africa is the ‘cradle’ of humanity. The birthplace of civilization. In the same way, CRDLE is the start to taking your business to the next level.
CRDLE
Today, we’ve helped ex-NFL players, Harvard professionals, tech companies, influencers, franchises and leaders across all industries build reliable, high-performing remote teams. From growing their own teams to white-label partnerships, our hands-on approach — from tailored onboarding to weekly check-ins — ensures your new hire integrates seamlessly into your culture, tools, and workflow.
CRDLE
Building global teams that feel truly in-house.
After living in Ethiopia for 8 years, our founder, Valerie, saw firsthand the potential of African talent. She began by connecting friends and colleagues to small and medium businesses in the U.S. who wanted to scale with skilled, affordable team members. It took off fast.
What’s with the name? Africa is the ‘cradle’ of humanity. The birthplace of civilization. In the same way, CRDLE is the start to taking your business to the next level.
About
Today, we’ve helped ex-NFL players, Harvard professionals, tech companies, influencers, franchises and leaders across all industries build reliable, high-performing remote teams. From growing their own teams to white-label partnerships, our hands-on approach — from tailored onboarding to weekly check-ins — ensures your new hire integrates seamlessly into your culture, tools, and workflow.
Why Choose Africa?
the talent you are looking for. The support you need.
AI And Tech-Savvy – Africa’s workforce is tech-savvy, and used to adapting quickly to new digital tools from CRMs to AI-driven platforms.
Untapped Talent Pool – Millions of highly skilled professionals ready to work.
Lower Cost, Fair Pay – Competitive rates that match local living standards while saving you money.
Clear Communication – Strong English fluency and neutral, easy-to-understand accents.
Time Zone Flexibility – Most of our team works 9–5 EST by default.
Work Ethic & Loyalty – Talented people eager to grow, contribute, and deliver consistent results.
Why Choose Africa?
The talent you are looking for. The support you need.
Work Ethic & Loyalty – Talented people eager to grow, contribute, and deliver consistent results.
Lower Cost, Fair Pay – Competitive rates that match local living standards while saving you money.
Time Zone Flexibility – Most of our team works 9–5 EST by default.
Meet the Team
When we’re not helping clients scale, you’ll find us speaking at events, guest podcasting, or traveling to the next African country we’re hiring from.
Operations Manager
Joanna Berhanu
Head Of Recruitment
Edom Feleke
COO
Hileena Gebreyesus
Founder & CEO
Valerie Bowden
Head of Accounts
Nadiya Yohannes
CMO
Caleb Gedion
We’re fun, professional, and hyper personal. From supporting Silicon Valley startups, corporate giants, and growing franchises, we’re invested in your growth.
Meet the Team
Caleb Gedion
CMO
Edom Feleke
Head Of Recruitment
Valerie Bowden
Founder & CEO
Hileena G/eyesus
COO
Joanna Berhanu
Operations Manager
Nadiya Yohannes
Head of Accounts
When we’re not helping clients scale, you’ll find us speaking at events, guest podcasting, or traveling to the next African country we’re hiring from.
We’re fun, professional, and hyper personal. From supporting Silicon Valley startups, corporate giants, and growing franchises, we’re invested in your growth.
Our Social Impact
As a 2X winner of the Outsourcing Impact Review Award, we’re proud to be reshaping the landscape for African professionals
Africa is home to an incredible pool of talent, yet over 40% of its youth face unemployment. CRDLE provides career-changing opportunities. We don’t just offer jobs; we pay better wages and create career paths that change lives.
By hiring through us, you’re tapping into a highly skilled, motivated talent pool while making a real difference.
By hiring through us, you’re tapping into a highly skilled, motivated talent pool while making a real difference.
Our Social Impact
As a 2X winner of the Outsourcing Impact Review Award, we’re proud to be reshaping the landscape for African professionals
Africa is home to an incredible pool of talent, yet over 40% of its youth face unemployment. CRDLE provides career-changing opportunities. We don’t just offer jobs; we pay better wages and create career paths that change lives.
Whether you need one role or a full team, we’ll connect you with vetted talent that integrates seamlessly.
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HQ: Pittsburgh, PA
CRDLE connects U.S. businesses with Africa’s top talent delivering fast hiring, clear communication, and offshore talent that feels truly in-house.
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